Are Celebrity Perfumes Worth the Price?

By: Thomas Hunter

Fragrance and perfume are big time business in the world market today, and nothing helps sell more than celebrity. In the United States alone, the fragrance industry was worth over $22 billion as recently as 2004. Putting a celebrity name with perfume is a much used strategy to help fragrance companies get a piece of that $22 billion pie. So are celebrity fragrances worth the price tag attached to them? They are often expensive, but in an effort to succeed, a lot of research and development may go into the scents. Whether or not they are worth it is more up to what it is you enjoy wearing more than who is endorsing it.

When it comes to these celebrity fragrances, you need to decide if you are paying for the fragrance or the name and marketing. Some of them are very generic or easily duplicated scents that get the name and a healthy price tag. Others, though, are actual unique scents that the celebrity actually helped design or at least endorses because of a genuine love of the scent. So before putting your hard earned dollars into a fragrance with a celebrity name attached, you should take a look at what is out there and whether or not you can get the same affect without that celebrity price tag attached.

Britney Spears endorses her own fragrance. In an effort to piggy back her Louisiana roots; Spears’ scent actually reflects that background. It is a mixture of the fragrance of magnolia with some jasmine added in. There are also hints of Anjou pear and lotus flower. Many enjoy the scent, but you may be able to find a similar blend without the celebrity name and price tag attached to it.

Donald Trump of real estate and “Apprentice” fame even has his own fragrance. It is described as spicy and peppery which comes from a mixture of mint, cucumber and black basil. It also has what the maker describes as an exotic plant they are keeping secret. The scent really is unique so that if it is something you enjoy it is unlikely you will be able to find a similar fragrance. This one is actually original and perhaps worth the price tag that comes with the celebrity endorsement.

Beyonce Knowles scent is called True Star. This is another original scent that may be worth checking out. True Star actually combines floral fragrances with toasted grain undertones making it a little unlike anything else out there. It is not necessarily something you could duplicate at home, but with the price tag that comes with it you should make sure it is exactly what want in a fragrance.

Paris Hilton, the heiress who is famous for being famous, has a fragrance as well, called, yes you guessed it, Paris Hilton. This is a very sweet and floral fragrance that is not unlike a lot of others out there. It may be difficult to truly duplicate the sandalwoods, jasmine, mimosa, and lily scents in it completely, but there is really nothing overwhelmingly unique to justify the celebrity price tag that comes with it. Is it worth it? It is obviously a judgment call, but make sure you look before you leap on this one.

Jessica Simpson has lent her name to Taste, a perfume. This one is unique in the combination and Simpson was actually involved in the development of it. It is a combination of vanilla, white chocolate, and even coconut and honey. It can be described as sensual and tropical and fairly unique. It may very well be worth a look for the money.

Celebrities endorse anything they can. Fame sells and marketers know that. So besides shoes, clothes, cars, games, and even soap, fragrances are also being endorsed and named after celebrities. The fragrance industry is a huge one globally and anything that will help a manufacturer get a piece of it will get their full attention. So, with that in mind, it is hard to know if the perfume is worth your dollars just because of the name on it. So is it worth it? It actually depends on what the fragrance is like. Sometimes it is a generic blend of colon fragrances with a celebrity name and price tag attached, and in other situations it is unique and actually something the celebrity himself of herself enjoys. The decision, in the end, is yours, but make sure you are cautious and as always with fragrances, try them on.


Wake Up Richer Every Morning... Instant Internet Business Makes Money Automatically... Thomas Hunter is an Internet marketer, author and publisher and has helped hundreds of people become successful Niche Marketers. Explore the highly profitable world of Niche Marketing at http://SixFigureNiches.com our popular website.
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