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How to Choose an SEO Provider.
Let’s breakdown the elements of SEO, to make it easier for you to recognize a good product. To find a good SEO provider, look for these things: They need to be able to check your current site, evaluate it and set goals for it. They should develop a list of target keywords relevant to the site, write and insert good meta tags for you, and check all other tags to make sure that they’re alright. They should also check all your content and make recommendations on how to improve it to get better search engine rankings. They should provide link-building programs, including writing and submitting listings to directories and giving you ideas on who to ask for links from. Reports tracking search engine referrals to your site are always good, especially if they explain what they mean and how they can be improved. Website maintenance is a very important aspect of any SEO program. Once their site has been optimized, many people don’t realize that they need to keep up these methods over time. If you let your site lapse back to the way it was as you add new content, then you’ll need to start all over again. What kind of price can you put on all this? Well, pricing structures for SEO vary a lot between companies. Some companies will charge more because they include a monthly maintenance fee, while other companies offer customized proposals based on a websites specific need. In general, good SEO can cost as much as $150 an hour, so be prepared for that. Keep in mind that the larger your site is, the more work will be involved. It will naturally take less time to optimize a smaller, simpler site, so keep this in mind when you consider the pricing. After you’re more comfortable with what the services offered are and how they’re priced, you’ll want to make sure that the company you’re choosing as your SEO provider has the knowledge and skill to complete the work for you. You should talk to three or four companies before you choose one. Be sure to ask them these questions, and back off if you don’t feel like you’re getting an honest answer: 1. How long has your company been in business? Can you explain what your previous experience is and what principles your SEO works under? 2. What other services do you provide besides SEO? Do you provide Internet marketing services? 3. What kinds of industries have you serviced previously? Can you provide me with checkable references? 4. How will you break down the cost of your services? 5. How much will I need to do myself for this SEO project to run smoothly? 6. How much time do I need to set aside to communicate with you during the process? 7. How long does it usually take to achieve results? (SEO is a gradual process, so a reply of anything under 6 months should be a red flag for you). 8. Is it possible to have someone from your firm teach us how to maintain your SEO once it’s done? (If they tell you that you wouldn’t be able to do it yourself, then that’s another red flag). When they do send you a proposal on the project, you will want to make sure that it contains everything you spoke about, and everything else that should be there. By taking steps like this you will guard yourself against bad practices, you will also have a better understanding of the service you are getting, and you can easily compare offers to find the best one. But how can you tell if your provider is operating ethically? Many SEO providers use unethical ‘spam’ practices because they are cheap, easy to implement, and do provide very short-term results. Beware of any provider that uses them. The best way to tell if the provider’s SEO practices are ethical is to ask: "Do these changes benefit visitors to my site as well making it more search engine friendly?" A good SEO provider will always say ‘yes’, as SEO is as much about the users as it is about the engines. After all, what’s the point of a high ranking page if it’s nothing but unusable rubbish that will have people rushing for the ‘Back’ button? Don’t be overwhelmed by these things, but always be on the look out to make sure that you’re getting the best service possible. Good SEO companies can boost your site’s traffic without resorting to unethical practices and keep up with changes in the industry. Massive Profits are being made from Online Auctions. Learn how to harness the Money Making Power of eBay from a Real Powerseller. Visit our daily blog, "Auction Profit Tips", get a FREE gift and learn dozens of eBay money making tips, tricks and hints. bzh45qr Article Source: http://AuctionProfitTips.NET | |
